For texts that resonate

Our editorial team expertly prepares relevant content and packages this information into exciting, readable texts that convey added value. Apostroph has experienced editors who can support you with professional content for your editorial strategy.

  • Reputable and targeted research
  • Stylistically confident texts that offer the target audience interesting information
  • Supported customer journeys
  • A feel for the tonality of the different stakeholders

The reward for good editorial text: loyalty

Blogs, articles and websites that offer added value through targeted information in an interesting way are more frequently clicked, brochures and customer magazines are read more intensively and sometimes even kept. Or to put it another way: the readers express their gratitude with their loyalty. Exciting content is also shared, expanding readership further.

Clever content can thus create customer loyalty and, in addition, help companies or brands to become more popular and raise their profile. Among other things, Apostroph produces editorial text for websites, blogs, brochures, image brochures, specialist articles, advertorials, media releases, customer magazines, in-house newspapers, interviews, reports and features.

Editing for different stakeholders

Only the right tone will be heard by stakeholders loud and clear

Our editors meticulously carry out research, separate the important from the unimportant, and communicate this essence with the necessary creativity. Writing editorial articles requires a pronounced sensitivity to the language of the target group. Apostroph packages your editorial content in such a way that it elicits a positive response from your stakeholders.

Do you have any questions or are you interested in working with us?

I would be happy to answer your questions or introduce you to Apostroph Group and our services in a personal meeting.
Nadia Gaille
Head of Customer Success
Editorial texts: references

Our strongest arguments are our references

Other companies that have entrusted their marketing and communications projects to us can be found under References.

Apostroph is also a copywriting agency

Unlike editorial content, advertising copy has to be short. We present your message in just a few words in an original and eye-catching way.

Find out more about copywriting


Editorial texts: SEO

Success online thanks to SEO

If you want your website to be read and your blog posts to generate a high number of followers, you should meet not just Apostroph’s editorial team but also the SEO team. We reach your target group with the editorial content, and the SEO check takes care of the search engines.

Find out more about SEO

The advantages of our editorial service at a glance:

  • Qualified editors
  • Experience in all kinds of text – from challenging technical articles to blogs
  • Reputable and targeted research
  • Stylistically successful
  • A feel for the tonality of the different stakeholders
  • A strong sense of balance between credibility and creativity
  • SSL encryption for secure data transfer
  • All file formats accepted
Optimisation of AI texts by Apostroph

Optimisation of AI texts

Have you got an AI-generated text you would like to use but it needs a final polish?

Our language professionals check the textual quality and correct any mistakes and imperfections – it goes without saying that we comply with your corporate language and any other individual requirements you might have.

Find out more about the optimisation of AI texts

Any questions?

Proofreading checks grammar, spelling, hyphenation and punctuation. In contrast to re-reading, stylistic adjustments are also made. This includes unattractive repetitions, mistakes in sentence structure or unclear statements.

Re-reading means checking the final text with regard to grammar, spelling, hyphenation and punctuation. A text is then given final printing approval.

In comparative proofreading, a second professional native speaker checks grammar, spelling, hyphenation, punctuation and style. In addition, the translation is compared with the original text and adapted where necessary.

Desktop publishing (DTP) refers to the professional graphic editing of a document (layout). The end result is the creation of print-ready templates. We particularly recommend DTP for languages that do not use Latin characters such as Arabic, Thai and Chinese. We check that the texts are in the right place, that all characters are displayed correctly and that the hyphenation and reading direction are correct.

Achieving goals together

  • Your projects in the best hands

    We work with single points of contact. As a result, you will be looked after by a highly experienced contact person who takes your needs into account and keeps you up to date at all times.
  • A spirit of partnership

    We have long-standing partnerships with many of our clients. In addition to quality, they appreciate our values such as reliability, transparency and fairness.
  • Intelligent creativity

    In line with your needs, we put together a creative team that is eloquent and scores highly with originality.